Mr ING – The Shoes God made for Man (Taobao)

This shall be one of my rare review on Taobao Shop since I usually dun review Taobao shop items. They have high chance of selling items that look really different from the pictures. But this seller manufacture his own brand and male shoes.

I must say that this is from my personal purchase and I recommend it. I am not endorsing of this seller. But if they do allow me to endorse, I am more than willing to do so.

So who am I introducing??


It was really a luck for me to find this shop actually as I happen to want to buy a shoes for my boyfriend for his birthday. (I know Chinese customs lady shouldn’t buy shoes for guys, if not guys will “RUN” away) Since I think this is the only thing he need to get a new one. I happen to click on the advertisement, the shoes is consider a 秒杀 (seconds killer) item. I am very curious and found a shocking truth.

He started his selling on May 2009. He only started with 60 pairs of shoes for his first showcase and it was sold out on the same day. He subsequently orders 300 pairs of shoes and was also sold out in 4 days. It was then he aims to sell 40,000 this year’s summer. However by 3rd July, he already sold 56145 pair of shoes which is a lot more than their targeted 40,000 pair. For a consecutive of 45 days he sell for more than 1245 pairs of shoes daily. (about 1 pair of shoes/min)

I got a real shock. I believe for most shop, selling 40k for one year is already a record. But I know sometimes that review might not be that accurate, that’s why I decided to buy 2 pair. One for my brother and one for my bf, same size and same design but wore by 2 different people.

I choose the most popular shoes, The legendary 091 cooling leisure shoes (Ref:

Waited for quite sometime according to my agent. This is the last item to reach it. When I received this shoes, I am really surprise by the packing of the shoes. I rarely see one China shoes with such nice packing. The shoes box is black and stay in shape despite harsh EMS conditions. There is also a shoes bag for one shoes. When you open it, you not not need to smell the smelly leather smell.

When I see the shoes, I just love it. It was just the same item as shown in the picture. No difference in colour or size. Everything is really as stated. When I try wearing it, the cushion padding inside is very comfortable. It is really cooling and it you are afraid that you sweat too much, you can actually take the sole out and wash it. I really dun have anything I can pick.

Since I am writing about his shop, I went to check out this seller. Apparently, he used to be a university student in China. Trying to earn extra income since he come from a poor family. Then he started off selling export shoes, then his business grew. He started finding classmate to help. He was also almost jailed for selling these shoes since they are intended to be exported.

However, after this incident, he is more determined to do a brand of his own. Mr is a way to call a man and ING is the ING of going, coming and doing. A way to saying his continuous action for shoes. His switch for leather shoes cause his sales to drop by 30-40%. Since his shoes is meant for those middle high class. His personal thinking is Fujian’s sport shoes is still the best but in terms of leather shoes, he still think Guang zhou is the best.

His aim to sell his good quality shoes in the lowest price possible. He also release 10 – 30 pair of new design shoes weekly. His shop soon become one of the most popular shop for Man’s shoes in Taobao. I heard he was also feature in the Taobao magazine.

    Emily Thoughts

To me, his shoes is really very worth to introduce and buy. I myself bought another pair of couple shoes (female). As a Taobao Spree Organiser, I seen a lot of items that is over rated. A lot more item that is really very lousy. But I think this shoes if I gauge in Singapore price, I believe it can easily sell up to 60+ SGD. Ladies, you an buy this perfect present for your bf or hubby. And guys, no matter if you are schooling or working, I always believe you must owned a good pair of shoes to bring you to your good future.

Details of his story:–1–20264953-0-.htm

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